6 Benefits of Customer Loyalty Programs

Apr 20, 2025

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

How to Make Rush Orders Less Stressful

Mar 23, 2025

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...

5 Fail-Proof Ideas for Your Business Instagram

Feb 15, 2025

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

Your Guide to Decoration Methods: Part 1

Jan 18, 2025

How do you decide which type of decorating method to use when so many possibilities are available for customized apparel and products? Each decorating choice has various advantages. In this blog, w...

16 Ways Color Affects Your Branding and Marketing

Jan 11, 2025

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

4 Ways to Improve Communication

Oct 31, 2024

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you're at the movie...

Decoration Methods, Simplified: Part II

Oct 2, 2024

In our recent post Decoration Methods, Simplified: Part I, we introduced you to several different types of decoration methods for promotional products. Because there are SO many options, now we're ...

9 Useful Apps for Sales & Marketing Professionals

Sep 18, 2024

Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...

7 Ways to Instantly Make Your Website More User-Friendly

Aug 27, 2024

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

5 Ways to Boost Employee Morale

Aug 5, 2024

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...

8 Graphic Design Mistakes to Avoid

Apr 26, 2024

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

The History of Promotional Products

Aug 27, 2023

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

6 Things You're Missing out on by Not Using Promotional Products

Aug 19, 2023

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

5 Invaluable Marketing Books to Help Grow Your Brand

Jul 28, 2023

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

What’s Up With Unboxing Videos? The Trend You Must Try

Jul 6, 2023

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

Generation Z vs. Millennials: What’s the Difference?

Apr 17, 2023

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

What Millennials Want (And How to Work With Them)

Apr 2, 2023

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

Your Brand Is Your Business - Market It!

Mar 19, 2023

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Why You Should Be Having More Fun at Work

Mar 5, 2023

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...

6 Things You're Missing Out on by Not Using Promotional Products

Jan 21, 2023

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

Advice for Getting the Most Out of a Business Trip

Dec 8, 2022

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

Leading the Workplace: How to Develop Your Leadership Skills

Oct 23, 2022

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we've got good news for you. No matter what your current position is lik...

How Promo Products Can Tell Your Brand's Story

Aug 26, 2022

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

How to Choose Uniforms the Whole Team Will Love

Jul 27, 2022

If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common &nd...

The Power of Perceived Value

May 29, 2022

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

6 Books That Every Business Owner Should Read

Mar 23, 2022

As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...

The Best Apps For Organization

Feb 21, 2022

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

Imprint Everything: A Guide to Printing Methods

Feb 14, 2022

Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...

How to Juggle Work and Life Balance Like a Boss

Jan 8, 2022

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

Lanyards: Everything You Need to Know

Dec 10, 2021

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

Your Graphic & Web Design Cheat Sheet

Oct 28, 2021

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...

How to Protect Your Business From Hackers

Jul 3, 2021

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...

Sustainability & Environmental Responsibility: Why it Matters

Jun 5, 2021

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

How Promo Products Can Make a Lasting Impression

Feb 9, 2021

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...